E-COMMERCE DESIGN AND FRONT-END DEVELOPMENT
Much like experiencing the outdoors, browsing a digital destination should entertain and encourage discovery. Connecting with ‘plugged-in’ consumers was central to PORTBAGAJEAUTO’s ambition to establish its brand with a unique digital platform. We conceptually redesigned and upgraded PORTBAGAJEAUTO’s mobile site to enhance the shopping experience for users and tech-savvy millennials. We opted for an adaptive build and flexible content framework that did PORTBAGAJEAUTO’s wide range of product’s justice. The primary desktop features were adapted for mobile, and the entire shopping experience is customized with features like personalization, diverse content/categories, and cross promotions.